Diving into the heart of Bureau Veritas' maritime action

Diving into the heart of Bureau Veritas' maritime action
Bureau Veritas
What we create.
Project type
  • Brand Content
  • Website
Sectors
  • Services
Skills
  • UX Design
  • Art Direction
  • Copywriting
  • WordPress development

The brief

Bureau Veritas Marine & Offshore would like to develop a web page presenting its various actions. To support it in this project, the Bien-Fondé agency designed a landing page highlighting this international organization in the service of the oceans.


The challenge

How do you design an impactful, narrative landing page that reflects the corporate philosophy of the Bureau Veritas Group’s maritime division?

Our answer

  1. 01. Immerse yourself in a brand speech, scroll to discover
  2. 02.Content for storytelling
01.

An immersion
in a brand speech,

scroll to discover

Bureau Veritas M&O's agency is committed to providing a fluid and immersive navigation experience for its various audiences. The challenge is to offer a page that meets the needs of all visitors: customers, the curious, job applicants... We've designed a scrollytelling that invites them to dive into a unique universe: the ocean, the sector's core business.

The scroll action then allows users to discover, step by step, the company’s different areas of expertise and commitments. As soon as the landing page is opened, users find themselves at ocean level, barely immersed.

Then, as they scroll through the abyss, they access a wealth of useful and educational information. As they scroll, they bring new sections to life, accompanied by dynamic graphic elements.


02.

Content
for storytelling

The web page is punctuated by the various contents, like treasures to be discovered as you go along. Several types of content are part of the exploration: motion design videos, field photos, team photos, interviews and a quiz.

Scrolling provides a narrative experience in which users discover and read content, without the slightest effort. They let themselves be guided by the story told by Bureau Veritas Marine & Offshore. Call-to-actions are added to learn more throughout the page.

Work
together

We put all our expertise at your service in order to carry out well-thought-out and well-executed projects alongside you. We look forward to meeting you.

Brief us
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